43
wood polish
Skip itPrices mostly outside the sweet spot ($1.41–$9.52) — this niche doesn't clear our bar today.
Conversion
Incredible20.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Market size
Good£541K£541K/yr · 705K searches
Review moat
Okay2,646.87avg incumbent reviews — the moat a new listing must climb
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-10.3%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
Avg price
Bad£3.83avg listing price — sweet spot $15–$100
Price range
Bad£1.41–£9.52cheapest to priciest tracked listing — scored on the share inside $15–$100