46
window sill cover
Skip itA small market ($52K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Review moat
Great293.2avg incumbent reviews — the moat a new listing must climb
Competition
Great36%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good£12.54avg listing price — sweet spot $15–$100
Price range
Good£2.98–£28.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-20.3%90-day search growth — must beat 0% to launch
Market size
Bad£52K£52K/yr · 322K searches
Signals Low Review Barrier