48
wet and dry sandpaper
Skip itPrices mostly outside the sweet spot ($2.97–$10.04) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible15.7%search→purchase rate — share of searches ending in a sale
Review moat
Good991.75avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Growth
Okay+13.0%90-day search growth — must beat 0% to launch
Market size
Okay£137K£137K/yr · 150K searches
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£5.82avg listing price — sweet spot $15–$100
Price range
Bad£2.97–£10.04cheapest to priciest tracked listing — scored on the share inside $15–$100