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waterproof work gloves
Skip itSoft demand (-74.3% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Brand share
Good67%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good£1.97–£31.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,378.33avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Market size
Okay£131K£131K/yr · 351K searches
Avg price
Okay£9.30avg listing price — sweet spot $15–$100
Growth
Bad-74.3%90-day search growth — must beat 0% to launch