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58

water softener salt tablets 25kg

Worth a look

Shows searches that convert (19.4% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 71Growth 24Conversion 100Competition 23Returns 100Price range 83Avg price 88Brand share 25Review moat 65Quality gap 62

Conversion

Incredible19.4%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great£20.34

avg listing price — sweet spot $15–$100

Price range

Great£10.36–£41.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good£755K

£755K/yr · 191K searches

Review moat

Good899.46

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Growth

Bad-2.1%

90-day search growth — must beat 0% to launch

Competition

Bad72%

top-5 click share — a locked-up shelf