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wall repair patch
Skip itSoft demand (-29.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Review moat
Great392avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Market size
Bad£93K£93K/yr · 139K searches
Price range
Bad£3.59–£18.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad75%top-5 click share — a locked-up shelf
Avg price
Bad£6.57avg listing price — sweet spot $15–$100
Growth
Bad-29.0%90-day search growth — must beat 0% to launch