55
torx bit set
Worth a lookShows no brand lock-in (top 5 brands take 45% of clicks), but soft demand (-6.8% this quarter) keeps it on the watch list.
Brand share
Great45%top-5 brand share — no brand owns this niche
Returns
Great1.3%return rate — above 5% kills the launch gate
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Competition
Great38%top-5 click share — an open shelf
Price range
Okay£3.05–£24.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£186K£186K/yr · 238K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Okay£9.74avg listing price — sweet spot $15–$100
Review moat
Okay3,675.2avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.8%90-day search growth — must beat 0% to launch