51
string line level
Worth a lookShows searches that convert (16.3% search→purchase), but prices mostly outside the sweet spot ($2.74–$12.11) keeps it on the watch list.
Conversion
Incredible16.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good769.08avg incumbent reviews — the moat a new listing must climb
Growth
Good+44.5%90-day search growth — must beat 0% to launch
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Avg price
Bad£5.92avg listing price — sweet spot $15–$100
Market size
Bad£39K£39K/yr · 40K searches
Price range
Bad£2.74–£12.11cheapest to priciest tracked listing — scored on the share inside $15–$100