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shower filter for travelling asia
Skip itA small market ($11K/yr) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great£8.63–£36.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£15.21avg listing price — sweet spot $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Returns
Good2.5%return rate — above 5% kills the launch gate
Review moat
Okay1,594avg incumbent reviews — the moat a new listing must climb
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-30.1%90-day search growth — must beat 0% to launch
Market size
Bad£11K£11K/yr · 25K searches