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sew on velcro
Skip itPrices mostly outside the sweet spot ($1.47–$8.00) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Review moat
Bad5,751avg incumbent reviews — the moat a new listing must climb
Growth
Bad-13.0%90-day search growth — must beat 0% to launch
Market size
Bad£51K£51K/yr · 108K searches
Avg price
Bad£4.56avg listing price — sweet spot $15–$100
Brand share
Bad97%top-5 brand share — brand-locked demand
Price range
Bad£1.47–£8.00cheapest to priciest tracked listing — scored on the share inside $15–$100