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salt spreader
Skip itSoft demand (-79.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible£25.61avg listing price — sweet spot $15–$100
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Price range
Great£9.34–£54.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good981.5avg incumbent reviews — the moat a new listing must climb
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Competition
Bad84%top-5 click share — a locked-up shelf
Market size
Bad£35K£35K/yr · 61K searches
Growth
Bad-79.7%90-day search growth — must beat 0% to launch