47
safety glasses
Skip itPricing outside the sweet spot ($7.19 avg) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Market size
Good£442K£442K/yr · 674K searches
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+0.5%90-day search growth — must beat 0% to launch
Review moat
Bad8,427.35avg incumbent reviews — the moat a new listing must climb
Competition
Bad73%top-5 click share — a locked-up shelf
Price range
Bad£2.63–£18.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£7.19avg listing price — sweet spot $15–$100