54
rug gripper
Worth a lookShows low returns (0.7%), but prices mostly outside the sweet spot ($3.77–$14.87) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Conversion
Incredible12.1%search→purchase rate — share of searches ending in a sale
Market size
Good£591K£591K/yr · 758K searches
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Review moat
Bad6,708.83avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£6.43avg listing price — sweet spot $15–$100
Growth
Bad-27.8%90-day search growth — must beat 0% to launch
Price range
Bad£3.77–£14.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Quality Gap