54
radio earpiece
Worth a lookShows beatable incumbent ratings (4.1★), but a small market ($67K/yr) keeps it on the watch list.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Great287.4avg incumbent reviews — the moat a new listing must climb
Competition
Great33%top-5 click share — an open shelf
Price range
Great£3.26–£53.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Avg price
Good£12.58avg listing price — sweet spot $15–$100
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Growth
Bad-0.0%90-day search growth — must beat 0% to launch
Market size
Bad£67K£67K/yr · 124K searches