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radiator airer
Worth a lookShows low returns (0.9%), but soft demand (-49.3% this quarter) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Brand share
Great45%top-5 brand share — no brand owns this niche
Review moat
Great315.45avg incumbent reviews — the moat a new listing must climb
Competition
Great40%top-5 click share — an open shelf
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Market size
Okay£127K£127K/yr · 498K searches
Avg price
Bad£8.66avg listing price — sweet spot $15–$100
Price range
Bad£4.40–£17.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-49.3%90-day search growth — must beat 0% to launch
Signals No Dominant Brand