55
protractor and compass set
Worth a lookShows low returns (0.2%), but pricing outside the sweet spot ($4.59 avg) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great10.8%search→purchase rate — share of searches ending in a sale
Growth
Great+62.7%90-day search growth — must beat 0% to launch
Market size
Good£443K£443K/yr · 889K searches
Review moat
Okay1,719.89avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Price range
Bad£2.11–£18.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£4.59avg listing price — sweet spot $15–$100