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50

magnetic door stop

Worth a look

Shows beatable incumbent ratings (4.3★), but a small market ($65K/yr) keeps it on the watch list.

Market size 16Growth 46Conversion 66Competition 49Returns 72Price range 28Avg price 25Brand share 63Review moat 64Quality gap 78

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Returns

Good2.1%

return rate — above 5% kills the launch gate

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Review moat

Good952.14

avg incumbent reviews — the moat a new listing must climb

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+16.7%

90-day search growth — must beat 0% to launch

Price range

Okay£4.71–£18.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£8.84

avg listing price — sweet spot $15–$100

Market size

Bad£65K

£65K/yr · 124K searches