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green fence paint

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Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.

Market size 18Growth 67Conversion 80Competition 38Returns 98Price range 39Avg price 62Brand share 11Review moat 37Quality gap 48

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Great8.1%

search→purchase rate — share of searches ending in a sale

Growth

Good+47.8%

90-day search growth — must beat 0% to launch

Avg price

Good£13.42

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay£5.64–£21.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,820.95

avg incumbent reviews — the moat a new listing must climb

Market size

Bad£72K

£72K/yr · 66K searches

Brand share

Bad96%

top-5 brand share — brand-locked demand