47
easy joint
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible£30.20avg listing price — sweet spot $15–$100
Price range
Incredible£28.02–£36.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+40.9%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Review moat
Good1,492avg incumbent reviews — the moat a new listing must climb
Market size
Bad£64K£64K/yr · 50K searches
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand