51
double socket back box
Worth a lookShows searches that convert (10.3% search→purchase), but prices mostly outside the sweet spot ($2.09–$12.47) keeps it on the watch list.
Conversion
Great10.3%search→purchase rate — share of searches ending in a sale
Returns
Great1.4%return rate — above 5% kills the launch gate
Review moat
Great386.64avg incumbent reviews — the moat a new listing must climb
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Bad£5.67avg listing price — sweet spot $15–$100
Growth
Bad-19.3%90-day search growth — must beat 0% to launch
Market size
Bad£54K£54K/yr · 93K searches
Price range
Bad£2.09–£12.47cheapest to priciest tracked listing — scored on the share inside $15–$100