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digital timer plug socket uk
Skip itSoft demand (-30.1% this quarter) — this niche doesn't clear our bar today.
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Returns
Good2.0%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,329.23avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£10.78avg listing price — sweet spot $15–$100
Market size
Okay£116K£116K/yr · 95K searches
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Competition
Bad70%top-5 click share — a locked-up shelf
Price range
Bad£4.94–£17.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-30.1%90-day search growth — must beat 0% to launch