56
decking oil
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible£32.66avg listing price — sweet spot $15–$100
Price range
Incredible£16.36–£52.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+76.8%90-day search growth — must beat 0% to launch
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Market size
Good£452K£452K/yr · 233K searches
Review moat
Okay2,393.07avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad73%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand