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decking cleaner
Skip itSoft demand (-32.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Review moat
Good842.26avg incumbent reviews — the moat a new listing must climb
Price range
Good£5.26–£33.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£11.77avg listing price — sweet spot $15–$100
Market size
Okay£140K£140K/yr · 126K searches
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-32.2%90-day search growth — must beat 0% to launch