50
copper nails to kill tree stump
Worth a lookShows searches that convert (19.5% search→purchase), but prices mostly outside the sweet spot ($3.84–$15.02) keeps it on the watch list.
Conversion
Incredible19.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Growth
Great+65.6%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,273.92avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Avg price
Bad£7.23avg listing price — sweet spot $15–$100
Competition
Bad77%top-5 click share — a locked-up shelf
Market size
Bad£72K£72K/yr · 51K searches
Price range
Bad£3.84–£15.02cheapest to priciest tracked listing — scored on the share inside $15–$100