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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 26Growth 11Conversion 98Competition 7Returns 98Price range 0Avg price 17Brand share 0Review moat 10Quality gap 58

Conversion

Incredible16.0%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay£104K

£104K/yr · 109K searches

Avg price

Bad£5.97

avg listing price — sweet spot $15–$100

Growth

Bad-27.3%

90-day search growth — must beat 0% to launch

Review moat

Bad30,699

avg incumbent reviews — the moat a new listing must climb

Competition

Bad92%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad£2.94–£9.88

cheapest to priciest tracked listing — scored on the share inside $15–$100