40
ceramic glue
Skip itPrices mostly outside the sweet spot ($3.33–$8.31) — this niche doesn't clear our bar today.
Conversion
Incredible24.2%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Review moat
Bad4,973.08avg incumbent reviews — the moat a new listing must climb
Market size
Bad£85K£85K/yr · 70K searches
Growth
Bad-11.6%90-day search growth — must beat 0% to launch
Competition
Bad80%top-5 click share — a locked-up shelf
Avg price
Bad£5.05avg listing price — sweet spot $15–$100
Price range
Bad£3.33–£8.31cheapest to priciest tracked listing — scored on the share inside $15–$100