carpet tiles
Worth a lookShows beatable incumbent ratings (4.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Review moat
Incredible92.39avg incumbent reviews — the moat a new listing must climb
Avg price
Great£21.66avg listing price — sweet spot $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Price range
Good£8.07–£32.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Market size
Okay£157K£157K/yr · 564K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-26.8%90-day search growth — must beat 0% to launch