65
phone cooler
Worth a lookShows demand growing +263.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+263.8%90-day search growth — must beat 0% to launch
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Avg price
Great£20.05avg listing price — sweet spot $15–$100
Review moat
Great329.82avg incumbent reviews — the moat a new listing must climb
Brand share
Great56%top-5 brand share — no brand owns this niche
Price range
Great£5.32–£50.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Returns
Good2.3%return rate — above 5% kills the launch gate
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad£16K£16K/yr · 69K searches