52
kindle holder
Worth a lookShows a sweet-spot price point ($17.91 avg), but soft demand (-33.0% this quarter) keeps it on the watch list.
Avg price
Great£17.91avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Price range
Good£4.35–£34.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good67%top-5 brand share — brands hold most of the demand
Returns
Good2.6%return rate — above 5% kills the launch gate
Market size
Good£302K£302K/yr · 491K searches
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,709avg incumbent reviews — the moat a new listing must climb
Growth
Bad-33.0%90-day search growth — must beat 0% to launch