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iphone to hdmi cable
Skip itPrices mostly outside the sweet spot ($4.94–$13.23) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Brand share
Good69%top-5 brand share — brands hold most of the demand
Returns
Good2.8%return rate — above 5% kills the launch gate
Review moat
Okay2,307.5avg incumbent reviews — the moat a new listing must climb
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£8.69avg listing price — sweet spot $15–$100
Growth
Bad-19.5%90-day search growth — must beat 0% to launch
Market size
Bad£52K£52K/yr · 69K searches
Price range
Bad£4.94–£13.23cheapest to priciest tracked listing — scored on the share inside $15–$100