34
ipad mini case for kids
Skip itA small market ($18K/yr) — this niche doesn't clear our bar today.
Review moat
Good1,154.29avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Avg price
Okay£11.54avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.4%return rate — above 5% kills the launch gate
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Growth
Bad-6.2%90-day search growth — must beat 0% to launch
Price range
Bad£8.18–£16.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£18K£18K/yr · 36K searches