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glass mousepad
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible£44.78avg listing price — sweet spot $15–$100
Price range
Great£8.07–£91.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great396.22avg incumbent reviews — the moat a new listing must climb
Returns
Good2.4%return rate — above 5% kills the launch gate
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Growth
Bad-9.3%90-day search growth — must beat 0% to launch
Market size
Bad£76K£76K/yr · 179K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Brand share
Bad97%top-5 brand share — brand-locked demand