51
canon 540
Worth a lookShows searches that convert (19.9% search→purchase), but soft demand (-29.7% this quarter) keeps it on the watch list.
Conversion
Incredible19.9%search→purchase rate — share of searches ending in a sale
Returns
Great1.0%return rate — above 5% kills the launch gate
Avg price
Incredible£32.03avg listing price — sweet spot $15–$100
Price range
Incredible£14.99–£37.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good1,389.29avg incumbent reviews — the moat a new listing must climb
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Bad73%top-5 click share — a locked-up shelf
Market size
Bad£81K£81K/yr · 13K searches
Growth
Bad-29.7%90-day search growth — must beat 0% to launch
Signals Out of Stock