28
b550m
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Price range
Great£59.02–£102.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£78.29avg listing price — sweet spot $15–$100
Review moat
Good1,359.87avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.3%return rate — above 5% kills the launch gate
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-16.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad£39K£39K/yr · 37K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price