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Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 52Growth 17Conversion 39Competition 20Returns 35Price range 95Avg price 91Brand share 7Review moat 79Quality gap 45

Price range

Incredible£27.90–£78.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great£56.67

avg listing price — sweet spot $15–$100

Review moat

Great428.33

avg incumbent reviews — the moat a new listing must climb

Market size

Good£332K

£332K/yr · 186K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.2%

return rate — above 5% kills the launch gate

Competition

Bad76%

top-5 click share — a locked-up shelf

Growth

Bad-15.6%

90-day search growth — must beat 0% to launch

Brand share

Bad97%

top-5 brand share — brand-locked demand