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6tb external hard drive
Skip itPrices mostly outside the sweet spot ($96.88–$331.44) — this niche doesn't clear our bar today.
Returns
Good2.0%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good£134.89avg listing price — sweet spot $15–$100
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Bad£95K£95K/yr · 43K searches
Growth
Bad-3.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Review moat
Bad35,321.06avg incumbent reviews — the moat a new listing must climb
Brand share
Bad99%top-5 brand share — brand-locked demand
Price range
Bad£96.88–£331.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price