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500gb nvme
Skip itSoft demand (-13.6% this quarter) — this niche doesn't clear our bar today.
Price range
Incredible£35.08–£72.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£48.98avg listing price — sweet spot $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Market size
Okay£213K£213K/yr · 152K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Review moat
Okay3,752.21avg incumbent reviews — the moat a new listing must climb
Growth
Bad-13.6%90-day search growth — must beat 0% to launch
Competition
Bad79%top-5 click share — a locked-up shelf