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240hz monitor
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Review moat
Good551.18avg incumbent reviews — the moat a new listing must climb
Avg price
Good£107.82avg listing price — sweet spot $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Market size
Good£381K£381K/yr · 471K searches
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Price range
Bad£69.88–£307.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-25.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Signals High Price