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2230 ssd 2tb
Skip itSoft demand (-32.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Good£125.18avg listing price — sweet spot $15–$100
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,590.09avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.5%return rate — above 5% kills the launch gate
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£73K£73K/yr · 12K searches
Price range
Bad£87.65–£158.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad80%top-5 click share — a locked-up shelf
Growth
Bad-32.3%90-day search growth — must beat 0% to launch
Signals High Price