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tapex kit
Skip itA concentrated shelf (top 5 take 84% of clicks) — this niche doesn't clear our bar today.
Review moat
Great214.27avg incumbent reviews — the moat a new listing must climb
Avg price
Great£73.36avg listing price — sweet spot $15–$100
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.3%return rate — above 5% kills the launch gate
Price range
Okay£6.94–£303.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad93%top-5 brand share — brand-locked demand
Market size
Bad£57K£57K/yr · 15K searches
Growth
Bad-22.2%90-day search growth — must beat 0% to launch
Competition
Bad84%top-5 click share — a locked-up shelf