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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 23Growth 14Conversion 20Competition 6Returns 56Price range 88Avg price 95Brand share 0Review moat 44Quality gap 25

Avg price

Incredible£39.94

avg listing price — sweet spot $15–$100

Price range

Great£8.35–£88.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.8%

return rate — above 5% kills the launch gate

Review moat

Okay2,124

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad£94K

£94K/yr · 148K searches

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-22.4%

90-day search growth — must beat 0% to launch

Competition

Bad93%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand