50
pull out bin
Worth a lookShows a sweet-spot price point ($38.83 avg), but weak search conversion (1.6%) keeps it on the watch list.
Avg price
Incredible£38.83avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Price range
Good£6.54–£122.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.8%return rate — above 5% kills the launch gate
Review moat
Okay1,956.58avg incumbent reviews — the moat a new listing must climb
Market size
Okay£121K£121K/yr · 201K searches
Growth
Bad-10.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand