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plastic dust sheets
Skip itPrices mostly outside the sweet spot ($1.98–$12.06) — this niche doesn't clear our bar today.
Conversion
Incredible24.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay3,173.57avg incumbent reviews — the moat a new listing must climb
Market size
Okay£109K£109K/yr · 74K searches
Competition
Bad77%top-5 click share — a locked-up shelf
Growth
Bad-18.1%90-day search growth — must beat 0% to launch
Avg price
Bad£5.87avg listing price — sweet spot $15–$100
Brand share
Bad94%top-5 brand share — brand-locked demand
Price range
Bad£1.98–£12.06cheapest to priciest tracked listing — scored on the share inside $15–$100