33
moisture meter for logs
Skip itSoft demand (-55.1% this quarter) — this niche doesn't clear our bar today.
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Avg price
Good£14.59avg listing price — sweet spot $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Price range
Good£4.60–£28.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad4,087.5avg incumbent reviews — the moat a new listing must climb
Market size
Bad£96K£96K/yr · 79K searches
Competition
Bad87%top-5 click share — a locked-up shelf
Growth
Bad-55.1%90-day search growth — must beat 0% to launch