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54

legionella testing kit

Worth a look

Shows low returns (0.7%), but a small market ($59K/yr) keeps it on the watch list.

Market size 15Growth 23Conversion 74Competition 33Returns 96Price range 65Avg price 95Brand share 48Review moat 89Quality gap 90

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Incredible£34.78

avg listing price — sweet spot $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Review moat

Great215.65

avg incumbent reviews — the moat a new listing must climb

Conversion

Good6.8%

search→purchase rate — share of searches ending in a sale

Price range

Good£5.04–£135.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-4.0%

90-day search growth — must beat 0% to launch

Market size

Bad£59K

£59K/yr · 25K searches