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chicken corn
Worth a lookShows searches that convert (22.0% search→purchase), but a concentrated shelf (top 5 take 67% of clicks) keeps it on the watch list.
Conversion
Incredible22.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great396.29avg incumbent reviews — the moat a new listing must climb
Avg price
Good£12.79avg listing price — sweet spot $15–$100
Growth
Okay+15.9%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£2.57–£21.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£157K£157K/yr · 56K searches
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse