51
tanning mitt
Worth a lookShows searches that convert (20.8% search→purchase), but prices mostly outside the sweet spot ($2.33–$8.03) keeps it on the watch list.
Conversion
Incredible20.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Growth
Great+76.8%90-day search growth — must beat 0% to launch
Market size
Good£560K£560K/yr · 615K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad90%top-5 brand share — brand-locked demand
Review moat
Bad6,765.78avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£4.39avg listing price — sweet spot $15–$100
Competition
Bad88%top-5 click share — a locked-up shelf
Price range
Bad£2.33–£8.03cheapest to priciest tracked listing — scored on the share inside $15–$100