Skip to content
44

spf hand cream

Skip it

Brand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.

Market size 18Growth 36Conversion 89Competition 25Returns 100Price range 46Avg price 42Brand share 14Review moat 59Quality gap 45

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great10.6%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,126.59

avg incumbent reviews — the moat a new listing must climb

Price range

Okay£2.28–£25.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay£11.09

avg listing price — sweet spot $15–$100

Growth

Okay+8.6%

90-day search growth — must beat 0% to launch

Competition

Bad70%

top-5 click share — a locked-up shelf

Market size

Bad£71K

£71K/yr · 61K searches

Brand share

Bad94%

top-5 brand share — brand-locked demand

Products