60
skin tag removal
Launch itA $1.4M/yr market growing +38.9% this quarter with returns at 0.2% — clears our launch bar.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Market size
Great£1.4M£1.4M/yr · 1.6M searches
Conversion
Great8.8%search→purchase rate — share of searches ending in a sale
Growth
Good+38.9%90-day search growth — must beat 0% to launch
Review moat
Okay2,192.25avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.92avg listing price — sweet spot $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Price range
Okay£7.07–£17.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad79%top-5 click share — a locked-up shelf
Signals Quality Gap