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rosemary water
Skip itPrices mostly outside the sweet spot ($6.61–$14.71) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,904avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.49avg listing price — sweet spot $15–$100
Growth
Bad-9.3%90-day search growth — must beat 0% to launch
Market size
Bad£57K£57K/yr · 73K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
Bad96%top-5 click share — a locked-up shelf
Price range
Bad£6.61–£14.71cheapest to priciest tracked listing — scored on the share inside $15–$100